Tribe Organics is committed to making our website usable by as many people as possible, including people who rely on assistive technology such as screen readers, screen magnifiers, or keyboard-only navigation.
The standard we work to
We aim to conform to the Web Content Accessibility Guidelines (WCAG) 2.1 at Level AA, published by the World Wide Web Consortium (W3C). These guidelines explain how to make web content more accessible to people with a wide range of disabilities.
What we have done
In 2026 we carried out a comprehensive accessibility review of tribe-organics.com and fixed the issues that were identified. The updated site went live on September 29, 2026. The work included:
- A consistent page structure that lets screen-reader users move directly to the main content, header, and footer of every page.
- A visible keyboard focus indicator on every interactive control, and a "skip to content" link at the top of every page.
- Text alternatives for images, with decorative imagery hidden from assistive technology so it is not read aloud.
- Labels on form fields, and names on buttons and links that previously relied on an icon alone.
- Improved color contrast for text and controls.
- A heading structure that reflects the organization of each page.
- Pages that reflow on small screens and at 200% text size without horizontal scrolling.
How we test
We test with automated tools (axe-core, WAVE, IBM Equal Access, and Google Lighthouse) and by hand with keyboard-only navigation. We re-scan the site after significant changes.
Known limitations
We are aware of the following and are working to resolve them:
- Third-party components. Parts of the site are provided by other companies: the shopping cart drawer, product filtering, product reviews, and embedded video. Some of these do not yet meet WCAG 2.1 AA. In particular, the cart drawer can be reached by keyboard while it is closed, and some product links in filtered collection pages have no text name. We have raised these issues with the providers and are tracking them.
- Checkout. Checkout is provided by Shopify and is outside our direct control. Shopify publishes its own accessibility information at shopify.com/accessibility.
- Text over photographs. Some text is placed over images, where contrast cannot be measured automatically. We are reviewing these by eye.
- Image descriptions. Some images are still being reviewed to make sure their text alternatives are accurate.
Tell us if something isn't working
If you have difficulty using any part of this site, or if you find content that is not accessible to you, please tell us. We will try to provide the information you need in a form that works for you, and we will use what you tell us to fix the problem.
- Email: accessibility@tribe-organics.com
- Contact form: https://www.tribe-organics.com/pages/contact
- We aim to respond within 2 business days.
About this statement
This statement was prepared on October 12, 2026 and will be reviewed at least every six months, or when significant changes are made to the site. Last reviewed: October 12, 2026.